Original FTW field note
Find the win before you build.
A clear business target makes the next technical move easier.

Name the change
Start with what should improve for the business: a shorter wait, a simpler workflow, or a better customer experience. Pick one outcome people can recognize.
Pick a scoreboard
Agree where you are today and what progress would look like. A useful target connects the work to an actual decision.
Make the next move small
Choose a focused audit, prototype, or build around that target. Clear direction gives your team room to execute.