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Original FTW field note

A prototype is a question.

Build just enough to learn whether an idea deserves the next investment.

Comic illustration of a strategy and engineering crew planning together beside a Miami marina.

Ask one useful question

Can this workflow save a person time? Can a customer understand this new experience? Give the prototype a specific question to answer.

Put it in real hands

Use representative work and real feedback. A polished demo is useful when it helps you see what a person actually needs.

Choose what happens next

Keep the useful part, change what gets in the way, or stop. The value of a prototype is a clearer next decision.